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Join / REALTOR® Training

REALTOR® Training

The more you learn, the more you earn.

Four tiers of training, built for every stage of your career.

The System

Training at REMAX River City isn't an orientation binder or an annual offsite — it's a working system. Four levels layered together, so you're never the most experienced person in the room.

01 / In-House

Training Centre & Accelerator

02 / REMAX U

On-Demand Video Library

03 / Coaches

Buffini · Ferry · Robbins

04 / Conferences

Regional · National · R4

01

Why REALTORS® Choose River City

Training Centre & AcceleratoR

Regular in-person sessions at our training center, an average of fifty to sixty a year.

Session Type 01

REMAX Momentum Modules

Core skill modules built on the cumulative experience of tens of thousands of REMAX REALTORS® across North America — delivered by our leadership team with local Edmonton context layered in.

Session Type 02

Workshops

Caravan-style property tours. Tech workshops on social media, paperless closings, cloud CMAs. Bring a laptop, get work done, learn at the same time.

Session Type 03

Panel Sessions

Two or three REALTORS® who walk the talk on a specific strategy — it's Q&A format, so you learn directly from the people getting results.

Session Type 04

Guest Experts

Lenders, mortgage brokers, lawyers, inspectors — outside experts from our Preferred Vendors list present on topics you can take back to clients that same week.

Featured Program

The REALTOR® Accelerator

a 9-week sprint.

Two hours a week. One new skill per session. Built for REALTORS® to keep their skills updated with the tools, systems, and confidence to thrive in the current market, not just survive.

9 wks

Program Length

2 hrs

Per Week

Countless

Core Skills

9

Week Program

"Thrive — not just survive —
in today's market."

Also In Tier One

A formal program that matches newer REALTORS® with experienced, successful ones — and gives both sides a framework so the relationship stays on track.

We provide each apprentice with 3–5 potential mentors, matched on True Colours personality. It's a two-way interview: meet them in person, find the right fit, then meet weekly over three months.

Also In Tier One

Monthly Sales Meetings

REALTOR'S® Loft. We cover current market conditions, industry and regulatory updates, group advertising opportunities, and recognize the prior month's top producers.

Hybrid format, food and drinks for those in person, and every session is recorded for later reference.

Guest Speakers, Preferred Vendors, and hot topics.

02

Tier Two · On Demand

REMAX University
& Online Training

An exclusive on-demand video library — search by topic, take full courses, all from the best trainers in North America. Included with your REMAX franchise fees.

Everything, on your schedule.

Stuck between back-to-back showings? Pull up a 12-minute module on objection handling. Gearing up for a new listing type? There's a full course on it. REMAX U is always open and always included.

You also get access to REMAX of Western Canada's Quick Hits video series, plus a growing library of Edmonton-specific content produced by our own leadership team.

Included

Franchise Benefit

REMAX University

A full on-demand library of video training from REMAX's top producers, trainers, and executives — searchable by topic, organized into full courses.

On-Demand

North America

Included

Public + Private

REMAX River City

Real Estate Agent Training (YouTube)

Interviews with top producers, current-market tips, and best practices — plus exclusive content available only to our REALTORS®.

Weekly

Edmonton

Leadership-Led

03

Tier Three · Alliances

The Best Coaches
in Real Estate

We don't believe one coaching philosophy fits every agent. We have dozens of our REALTORS® working with these three — all with strong results. Pick the fit, we'll introduce you.

Coach 01

Brian Buffini

Founder, Buffini & Company

Referral-based coaching · Success Tours · MasterMind Summit

Brian Buffini is one of the most prominent speakers of his generation — mentored by Zig Ziglar, Jim Rohn, and Lou Tice. Internationally recognized for his on-stage presence and ability to turn a transactional agent into a referral-based business.

His yearly Success Tours and MasterMind Summit draw record-breaking, sellout audiences. For REALTORS® who want a relational, systems-driven approach to building a business that runs on repeat clients, Buffini is the fit.

Live Buffini training 100 Days of Greatness.

A number of our REMAX River City REALTORS® are active in Buffini's program — our leadership team will happily connect you with them.

Tom Ferry is the #1 ranked Real Estate Educator by Swanepoel Power 200 and the best-selling author of Life! By Design and Mindset, Model and Marketing!

As founder and CEO of Tom Ferry International, he works daily to help agents and brokers grow a prosperous business while balancing — and loving — their personal lives. Over 30,000 hours of coaching experience, with rigorous accountability as the core method.

Shane Parent, Associate Broker/Owner at REMAX River City, has been part of the Tom Ferry program for years and is a go-to resource at our in-house training sessions — particularly for annual business planning.

Coach 02

Tom Ferry

CEO, Tom Ferry International

#1 Real Estate Educator · Swanepoel Power 200

Pictured: Shane Parent, Associate Broker/Owner, with Tom Ferry at a California conference.

Coach 03

Richard Robbins

Co-Founder, Richard Robbins International (RRI)

Sales & business training · Since 1998

Pictured: Shane Parent & John Carter (Broker/Owner) with Richard Robbins at an Edmonton training session.

Richard Robbins International has been providing leading-edge sales and business training solutions to real estate agents, mortgage brokers, and leaders at all levels since 1998. Programs are delivered through online products, live events, and customized coaching.

Particularly strong for agents who want disciplined systems, clear business planning, and a measured approach to growth. A common first coach for REALTORS® transitioning from a good year into a breakthrough year.

John Carter, our Broker/Owner, was part of Richard's coaching program for several years during his residential sales career. Both Shane and John have attended multiple RRI conferences and training events.

Not sure yet?

How to choose a
real estate coach.

01

What do I want to get out of coaching — referrals, systems, mindset, a specific result?

02

Whose philosophy and style do I actually resonate with enough to engage with it week after week?

"Surround yourself with
the best — to be the best."

Taylor Hack · REALTOR® since 2013

04

Tier Four · Off-Site

Conferences That
Move Careers

Three tiers of conferences a year — regional, national, and international. Each does something different: regional builds referral networks, national scales your thinking, R4 recalibrates what's possible.

Regional

Ontario / Atlantic & Others

Regional Conferences

Many of our REALTORS® attend other regional conferences — Ontario/Atlantic in particular — to network with agents in markets that feed Edmonton. Learn what's working in other markets, bring it home, and build your referral book.

Referrals from feeder markets

National

Canada · Rotates East / West

Regional Conferences

Hosted annually and moved around major Canadian cities — bouncing between Western and Central/Eastern each year. Excellent speakers, focused networking for client referrals, a trade show with quality vendors, and the kind of parties that earn the line item on your calendar.

1x

Per year · National scope

International

R4 · Las Vegas

The R4 Convention

The REMAX International Convention — the largest gathering in the network. Dozens of educational sessions, top-producer panels, and contacts from every continent. You come away with new ideas, a filled-in calendar, and a few days in Las Vegas to decompress.

9,000+

Agents from 110+ Countries

Pick the tier
that fits — we'll
do the rest.

Whether you're sizing up the Accelerator, shopping for a coach, or just trying to understand what's included — have a confidential conversation with the broker. No pressure, no timeline, no sales pitch.